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notes








1


..    ,   Uber    , 2016. URL: https://vc.ru/p/uber-communications (https://vc.ru/p/uber-communications)




2


. .     , 2016. URL: http://hbr-russia.ru/management/korporativnyy-opyt/p18006/ (http://hbr-russia.ru/management/korporativnyy-opyt/p18006/)




3


. . 4 -,      . URL: http://hbr-russia.ru/management/upravlenie-izmeneniyami/p16663/ (http://hbr-russia.ru/management/upravlenie-izmeneniyami/p16663/)




4


DMR. 75 Incredible Pokemon Go Statistics (December 2016). URl: http://expandedramblings.com/index.php/pokemon-go-statistics/ (http://expandedramblings.com/index.php/pokemon-go-statistics/)




5


DMR. 75 Incredible Pokemon Go Statistics (December 2016). URl: http://expandedramblings.com/index.php/pokemon-go-statistics/ (http://expandedramblings.com/index.php/pokemon-go-statistics/)




6


Pokemon GO Has Grossed $1 Billion Worldwide Since Launch, 2017. URL: https://sensortower.com/blog/pokemon-go-one-billion-revenue (https://sensortower.com/blog/pokemon-go-one-billion-revenue)




7


 digital- Iwill     Pokemon Go. URL: https://vc.ru/n/iwill-vacancy (https://vc.ru/n/iwill-vacancy)




8


Pokmon Go will launch in Japan tomorrow with game's first sponsored location, 2016. URL: https://techcrunch.com/2016/07/19/pokemon-go-is-finally-launching-in-japan-tomorrow/ (https://techcrunch.com/2016/07/19/pokemon-go-is-finally-launching-in-japan-tomorrow/)




9


Super Mario Run Is the Fastest Mobile Game to 25 Million Downloads, 2016. URL: https://sensortower.com/ios/ru/nintendo-co-ltd/app/super-mario-run/1145275343/ (https://sensortower.com/ios/ru/nintendo-co-ltd/app/super-mario-run/1145275343/)




10


Plenty of People Are Downloading Super Mario Run But Many Fans Don't Want to Pay, 2016. URL: https://www.bloomberg.com/news/articles/2016-12-15/super-mario-run-s-highest-hurdle-on-smartphones-is-pokemon-go (https://www.bloomberg.com/news/articles/2016-12-15/super-mario-run-s-highest-hurdle-on-smartphones-is-pokemon-go)


