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          . ,          , , ,    :        ,     ,        ()           [, 2001, .64].

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 Efficiency  ,   ,  ;

 Calculability         ;

 Predictability  , ;

 Control through nonhuman technologies            [Ritzer, 1998].

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   (  ) , ..         .       ,     ,    . ,            . ( ,      .)     ,   .         [18 -  ,  .    1990- ,         : [Ritzer, 2004, 2007].],           ,  .

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      XXI .?       ,                .   ,       ,  ,        [19 - .   pro et contra    : [, 1997; , , , 2008].]. ,      ,    .   ,       ,       .

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 ,    ,  ,     1990-   .       - ,          .

               ,     ,        ,          [20 - . : [, 2006; , 2000; , 2004; , 2008].].        ,   ,  () ,   ,     ,      ,      .           ,  ,             ,   ,  ,  .      .     ,  ,   , ,     ,          [21 -  : [, 2002;   1996; , 1995; , , 2000a, 2000b; , 1999; , 2000; , 1998, 2000; Galeotti, 1996; Frisby, 1998].].

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,   ,        ,    19501960-                 ,     , .   ,          -           [, 2005a, 2005b, 2005d].

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     ,     ,  ..    :    [, 2003].   .. ,     ,  ,    ,     .   ,       ,   , , ,    ,     ,   , ,  ,     [ , . 15.1].    ,  ..,       ,   ,          [ ].       , , ,  [, 2008].


:  

   XXI .     .    ,  ,     ,   , ,  , ,     .         ,    .

        (       )         ,     .  , ,   ,     ,    ,   . ,      (),   (     .).           .

                    ,       -.          ,   ,  ,        ,         ,  .   ,              ,    :  ,    ,  ,  ,     ,           .  ,  (articulation)           ,      ,    ( ,   ..).              ,        ,        ,   .  , ,                  ,         .

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                 .       (   ),  -       ,      .               ,   ,        ,      .


 

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2. .   . .: , 1993a. 303.

3. .    . .: -, 1993b. 608.

4. .         /   . ... .:  , 2001. 416.

5. .    :       . .:  , 1999. 127.

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7. .   /  . ... .:  , 2003b. 256.

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9.     : , ,  /  . . ... .: , 2010. 156.

10. ..  . .; .: :  , 2002. 282.

11. .  :     . .:  , 2004. 120.

12. ..  . .: :   , 1995. 352.

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14. .., ..  :      ? .:  : , 2009. 352.

15. ..      : , , . .: , 2005. 320. (  ).

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17. ..  . .: , 2007. 576. ( ).

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notes



1


LyndR.S. Knowledge for what? The place of social science in American culture. Princeton (NJ): Princeton univ. press, 1939.




2


    .              ,      [The Wiley-Blackwell encyclopedia 2012].




3


      ,     .      .,   1983 .                      . .    ,         [Levitt, 1983].        ,    60-   .        ,           ,      [McLuhan, 1962].




4


        ,    ,    .,   . ., ,      : [Kennedy, 1987].




5


    [Fukuyama, 19891990]         , ,         ,   .       ,            ,          .    ,  , . : [, 1994].




6


   ()  1994 .         XIII             .




7


        .  : http://www.un.org/ru/documents/decl_conv/declarations/pdf/fair_globa lization.pdf




8


.  : [, 2005 , 2005 d].




9


           : [Smith, 2006].




10


       ,          ,     ..: [, , 2009] .




11


        globalization from within ( ).




12


      2009 .;      [Hirst, Thomson, Bromley, 2009].




13


.              : [Gissinger, Gleditsch, 1999].




14


         2013.




15


.       : [, 2007, 2010; , 2005].




16


.: [Heider, 2009;    , 2010].




17


  : [, 2004].




18


 ,  .    1990- ,         : [Ritzer, 2004, 2007].




19


.   pro et contra    : [, 1997; , , , 2008].




20


. : [, 2006; , 2000; , 2004; , 2008].




21


 : [, 2002;   1996; , 1995; , , 2000a, 2000b; , 1999; , 2000; , 1998, 2000; Galeotti, 1996; Frisby, 1998].




22


      . (18861964)   ,    ,      .  2004 .   40          ,   60             (.  . .: [, 2002]).




23


       .  ..: [, 1993, 2011, 2014].




24


,    ,  ..           ,           (   )     ( ).




25


. : [, , 2000a; , 2004; , 1997, 1999; Ledeneva, 1998, 2001, 2006].




26


       ,     ,       .


