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notes








1


https://www.salesforce.com/blog/2018/06/digital-customers-research.html (https://www.salesforce.com/blog/2018/06/digital-customers-research.html)




2


https://www.pwc.com/us/en/advisory-services/publications/consumer-intelligence-series/pwc-consumer-intelligence-series-customer-experience.pdf (https://www.pwc.com/us/en/advisory-services/publications/consumer-intelligence-series/pwc-consumer-intelligence-series-customer-experience.pdf)




3


https://www.groovehq.com/support/customer-support-statistics (https://www.groovehq.com/support/customer-support-statistics)




4


https://hbr.org/2014/08/the-value-of-customer-experience-quantified (https://hbr.org/2014/08/the-value-of-customer-experience-quantified)


