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ISBN978-5-0059-7743-4

     Ridero







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   ,     MBA (master ofbusiness administration),      25 ,       MBA,  ,    ,       ,     MBA,             .      (  ),            ,   ,        MBA,     .

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       [1 - https://system-school.ru/engineering (https://system-school.ru/engineering)],  -   .         .           ,  -.  ,         ( , -, )   . -   ࠖ   ,    ,    ,       - ,   - .        ,  .     (, , ),    /,      .

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    ,           .

        ,    .   SoTA     .   ,           ,          ,        .         ,       .       ,      TameFlow product development flow,    ,     ,    Tony Seba   ,     -.

       :    ,  - self-paced   ,  - self-paced    ,  -         (study group),     (,      [2 - https://system-school.ru/sms (https://system-school.ru/sms)]).

,            (      ,         蠫),     , 蠫   .    ,     ,        ,      ,          ,      .

       ,           ,    ,     [3 - https://ailev.livejournal.com/1583706.html (https://ailev.livejournal.com/1583706.html)] 2015   ,     .     ,         ,    .       .  2021       .          .

  2022     ,     ,    ,  SoTA   ,     .          -,     .      ,    .       2021 ,       , .

   ,  堫    .   ( )  -    [4 - https://system-school.ru/open-endedness (https://system-school.ru/open-endedness)]   [5 - https://system-school.ru/ (https://system-school.ru/)]   2022,   (  )    Ridero    2023.

          25      ,        ( ,  ,  , ).    ,   ,             .

      ,          .        .

   : https://system-school.ru/systems-management,   https://t.me/sys_mngmt_course (https://t.me/sys_mngmt_course),         ,    .   ,          ,       ,  (       ).




1.   





      


 /management     .  /systems management             . ,       ,        . , systems management      ,    ,     [6 - https://en.wikipedia.org/wiki/Systems_management (https://en.wikipedia.org/wiki/Systems_management)].     ,    ,      .      ,         : ,      ,            . Ƞ,    ,   ,         頖   ,        - ,    .        , ,      :          ꠫   .



   :

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3.     ,   (constructor system),      (system ofinterest).       (    -  ), ࠫ  (system-in-hand, engineered system). Ƞ       (    ,   ),   -  . Ƞ       -  ,     -  頖          .



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    / .   :     (     ,     )     ,  -         .      ,   ,  ,       [9 - https://corporatefinanceinstitute.com/resources/careers/soft-skills/management-theories/ (https://corporatefinanceinstitute.com/resources/careers/soft-skills/management-theories/),https://www.indeed.com/career-advice/career-development/types-of-management-theories (https://www.indeed.com/career-advice/career-development/types-of-management-theories)].    (  MBA, master ofbusiness administration[10 - https://en.wikipedia.org/wiki/Master_of_Business_Administration (https://en.wikipedia.org/wiki/Master_of_Business_Administration)])  ,       ,        -    , :

        . ,              (, , )     (  ).         .            .       ,     MBA, ,        ,      MBA       젖   ,  ,    ,   .     ,       ,    ,            -      .

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     ,         ,    蠫  .       ,    -  -   ,           .        :   ,         .



       

  /organizational development[13 - https://en.wikipedia.org/wiki/Organization_development (https://en.wikipedia.org/wiki/Organization_development)],    construction/dev-time    ,

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 ,   .



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,  /organizational engineering[18 - https://en.wikipedia.org/wiki/Organizational_engineering (https://en.wikipedia.org/wiki/Organizational_engineering)]  ,      ,  -       ࠖ  ,    .     ,    [19 - http://www.oeinstitute.org/ (http://www.oeinstitute.org/)]. Ƞ   -      (,          ,    ,     ,    ).  ,   -  ,    頖      ,         (  , ,     -  蠖      ,       ).       ,   , .

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,    ( )     .      , ,         . ,   ࠖ   ,   . ,     ,  .  ,     ,            ,      -.   , ,      , , , DevOps. Ƞ     ,       (  , continuous everything).

 ,       ( : , , )    , ࠖ    .  ,  ::   ,         (   ).       : ,  ,    .       --,      . , ,    ,   ,      , -    :          ,    ,       ,       ,     .     , , , DevOps (    ,  ,    DevOps,     ,        ,  / 軠      --  ,      ).     ,    ,   ,   ,  . -     ,     . ,         ///. Ƞ      ,    :       ,             ,       .

 ,        -    .     ,  : ::, ::/, -::, ::DevOps/ .         ,     ,   ()  ,    /      , 堫  堫.      , 堫     .    ,  MVP 蠖    ,   , - ,    (   break even[39 - https://en.wikipedia.org/wiki/Break-even (https://en.wikipedia.org/wiki/Break-even)]    - ).         capability,      ,  ,     ,     ,   .



 ,    ,          .   ,   (, , HR, - ..)    ,   ,    .     :     , ,  ,  ,     .     ::,   : ,   - ,     ,      ,    .   , .       , ,      -,   ,        ,           .    ,      -. , , ,      ,  . Ƞ     ,       .

 ,     .      ,     software engineer,  DevOps   .  platform engineer   DevOps   /internal development platform   ,      software engineers,    ,     蠫,     .      pipeline ,         ,      .    , ,        蠫 .

      (     ,     )   蠖  ,              ,           . ,  ( )      .  ,  蠖  ,    /,   .    .       ,     ,       ,            ,      SoTA,      . Ƞ -   堫,     (   )    ,    .

   ::  ,    .     ,   ,     . ,     :: ::,   ,  ,         ,   ::   .



,   /ࠖ        .      ,     ,     ,  -  :

1.  / ,    /     (   , ,     ).      : ,   ,  ,    . /operations   operations/run-time.

2.  ,     design/construction time.      (    ,     ).      . ,      ,     .         ,     :

2.1. /       ,  /.         ,     . SoTA      -,     ,  ,   ,             ( ,    ).      ,          .

2.2. /leadership       ( ),         ,     .    ,         (  , ) ,     ,   ,   ,   .    .     - ,   .     ,  /      /       /      .   ,      ,  ,    .  ,   .      ,     .          ,       -   ( -    ,     ,    -  -  , ,    :        ,     .    .    / ,     ,     ,  :  ).     ? Ÿ   ,   -   ,  ,    :    -     ,        (   ).



,       /   ,   .            DevOps/SRE/internal development platform engineering,       ,   : you built it, you run it! (  ,   !).        DevOps,    .   DevOps ( )    ,   ( )  ,       .   ,         :    ( ,      ) , ,   , DevOps      , internal development platform.




, ,  


,   ,    - 蠖        ,   .    :     : ,   .           -    ,  :

   -,   (         ),      , . Ѡ     (, ,    ,         , ..).         .

     ,  .   ,   -      ( ),        ,    . Ƞ ,    ,    ,    .  :      ,     ,      .

    .    - ,        (   ,  ,    ),     (   ,        ).       ?  :   ,    ,    .       ,    .     ,   : -       ,  ,     ( , ), -   ,      ,   - ,  -    ,     .   ,    . Ƞ  .     .    (     )     .     .      ,      .       ,       .  蠖    ,   ,   (堫  ,   堖     ).

   . ,  (  )      (  ),      (     ,     -  ,       ,    ,   ,       ).          (-     ),  - ,  ,  (  ,   )   .    ໠  ,           (     ) .   , ,  ,   ()       ,              !

    -   (    -  ),       . ,  -    (     , )    ,  . Ƞ                (     ,  -       ,   ,    ,        ,       ,      .    :        ,       -.     :         ,    ?      ,       , - :   ,  , --   ,    ,   ,       .   ⠫ .   ,   ,   .    ,              ( - ,   ,  .   黠  ,   ),       .    ,  ,    .    !

   , CTO CIO           .   ,      / (, ,  ),     DevOps/platform engineering      .  (  )   ࠫ  (    ,  )  ,   ,      .      .             (    / ,    ),     ,     .        (   )    ,     ,  ,  . ,       ,  ꠫廠     CTO, CIO,       ,     .        -  ,    ,   ,     -.  CIO   蠫 (    ,   ,              ) DevOps   , /  (),     (     ,  CIO         ,     ,   ,     ,     CIO,  ,  ,  ).   : CFO       CIO,   IT-   (  ,         ,     ,     . CTO   CFO  IT-,      - IT-  IT     ,    .   :    DevOps   !    ! Ƞ   CIO,  !).  ,          ,     ,      ,   , .

      ,         : ,    (    ),   ( :      ),  ,    ,    .     ,   (     )     (    ).     ,       (   ),    ,        .    ,    .     ,   ,      -      ,    ,    -      ,  -        ,   . Ƞ ,     ,  100%    .     ,    ,    - .

        ,       ,      (          ),     -. -,           (    ). -,           , , 堖 !   ,     /,  ,        ,        .   , ! ,      .   ,         ,        .  ,     :  ,  ,              .

 -/product manager  /product owner.     ,    蠖  /     ,   .        ,     .                 ,     product manager product owner,        ,       ,         (  ,   ,  ).

       .    ,  ,           ,      , ࠫ  .   ,     (   ).   -     ,  -  ..    -  ,     .       (   ,   , ,   ),  ,    ,    ,     .     ,    :     ,     ,     .      ,   ,    .    ,      ? ߠ    -  !   ,       ,       ? Ƞ     ,      ,      ,   ?  :     .      ,       :   ,    .      (   agile coach[40 - https://www.toptal.com/project-managers/agile/what-is-an-agile-coach (https://www.toptal.com/project-managers/agile/what-is-an-agile-coach)]      )  ,    ,       .   ,       ,     (      :        ,      -        , 堫  -  . Ѡ 蠫/  ,  軠 .             ).

      ,   . ,   CEO   ?           .              . Ƞ   -   ,        ,    .   (,    :  /     -,  蠖  -)  . ,        :       ,      ,     .  :  [41 - https://americanstaffing.net/staffing-industry/what-staffing-firms-do/ (https://americanstaffing.net/staffing-industry/what-staffing-firms-do/)],       ,       (       ,  ,    , ).     :       (, ),     .        ,       ,      . ,     :    ( )   ,   ( ) :     -   -  ,    - ,  ,  .         ,   ,       ).



 :   ,    ,    ,      ,     ,    (,      .  , ,   , 蠫  ,     ⠖ ,     ,   ,         ,     ,      ).

 (      )             ,  -   (   ,      ,   )       -  ( -  ) ,      .    .    ,      ,    .

    ,   砫        (   ) -      堖            ,        .     ,     .    .

   ,   ,    (  ),  :   -   ,            ,  .      ,       :        .  ,   ,     .  -  (     )    ,   .      ,     ,      (   -     -   !  !) .

   -   ,   ,  ,    :    ,     ,        ( ,      ).      ,     :       .         , // ,       .      :         ( internal team      ,          ).

  ꠖ ,      ,  (  ,    ,   )   ,  蠖 .

 ,       ,       - ,      :   .  , ,      ꠫ (     ,         ,     ,  ).   ,       ,     , -    , ,    ,   ,        .       ,       .




,  


,  蠫 (     )  .       (      ,     )   .

    ,  ,   ?        ,     (, ,    ,  ,  )  ?    ,    ,  ,     (   ) ,  (,  )   ,    ,        ,      !



 : /  ,        ,  :

      (      ). ,    : ,   -       NPV (net present value).  ,   ,      .  ( , ), /       .      /        蠫      . ,      ,    ,      ,     .

 ,   -      ,       ( ,        ,      ,    - ).    -:  ,     (   ,  ,  , -  ,     ),  .   - ,  ,   .      -  ,        [42 - https://www.youtube.com/watch?v=RszF-Kl4-f4 (https://www.youtube.com/watch?v=RszF-Kl4-f4)]      ,  .       .

 /founder -   .       ,    .    ,    ,   . ,     ,   ,   ,        .    CEO,    ,     /founder,     ,   founder,     ,   ( 蠫 ).  (  ),                   . Ƞ  ,  Eric Ries Lean Startup ,     ,              .     ,      ,    . ,    /founder  , --    ,  ,   ,      .   ,  :         .   ,      ,       ,   ,    MVP      ,     ,   .   [43 - https://www.embroker.com/blog/cofounder-conflict-guide/ (https://www.embroker.com/blog/cofounder-conflict-guide/)].

  ,    - ,     .    ()  -    , . ,  ,         .      ,  :   ,   -  (-  ,   )   -  .      ,  .     ,    ,  ,    ,   .    ,          ,  /:  ,     .    ,  ,   (  ),  , ,   ,    ,     .

 ,    (    )   -,     . ,   (   :   ,        ).

       :  ,     ( ,     ), ..Ӡ       - . Ӡ  ,  ,  / ,    ( ,  ,     ),     .

           .      ,      ,   .    ,         .         ,       ( ,    .  ,   ,      ,     ).



      :         ,    ,   -       .    ,        ,     ,  .  :    ,   ,   . ,        ,  ( ,    -  ,    )  :   ,     ,  .      .    ,  ,        . ꠖ  ,      ,   .           ,     .         ( : --),    ,  ,  (       :  - -,   - - - - -.    Tesla [44 - https://www.marketwatch.com/articles/tesla-ceo-elon-musk-51637708903 (https://www.marketwatch.com/articles/tesla-ceo-elon-musk-51637708903)],           :

     (    ,       ,     ,  ,      ,    !          !    !.   :     , ,    !.    ,      ,       )

   ,   (   ,         ,     ,    ,  .                 ).

     ,     .   :      ().      .

      ,  (   ,   ..)    (     ,       )     ,   ,   ,  ,    ,    ,    ,   ,          蠖      ,      .     ,          ,      .

   ,       .  sales manager      ,  salesman,    ,     ,   ,    ,  ,  .   ,   ,   ,         .   ,       ( ,     , -  蠖  , ,      ) .

 ,   :    ,    -       ,     ,  .    ,    ,     ,           (   ,   ,   ).



  ,    ,       :

 (, ,   ):      .   ,   ,      ( )   ,   .   ,    .

 : .     -   ,      .     .

 :     ,     -  ( ,     ,    ⠖       ,   .       ,   ).     . , ,  :        - ,   (,         ,  ,  .  ).       ,     ,    .

 ,         :     ,     .    ,   ,      ,      ,     ,    ,     .          ,  .      ,  .

     ,    젖    /pivot,           ,  . , ,  ,     ,     ,     .

  ,   ,         .    ,      .  ,         (,   蠫),    .           ,          .        ,    ,    - -  ,  ,   .   ,    . ,     ,    ,   ,      (    頖    !  ,          ! ,    ,    .     -  ,   ).

  ,  .         ,      ,  -  .     ,    . Ƞ      --  - ( -)  ,  .   ࠖ   ,  .        ,    .  ,  , ,   ,    -   蠫   껠  .   ,  ,  ,  ,         ,         ,       .



        ,     ( )   ()   (),      :

1.      

??1.1.    (

??   )

??

??1.2.    

?? 

??1.3. ࠖ 

????1.3.1. 堖 

????1.3.2. /

????-

????1.3.3.    

??1.4.    (DevOps)

??  

2.  ( )    ( )

??2.1.  (  

??) 

??2.2. -  -

??2.3. 堖 , 

?? 

????2.3.1.  堖 

????

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3.     ( : , , )  (    !)

4.   ( , fundraising) 

   -  (    ,     )   ,    ,         - .  -    ,  .    ,    ,       ,  .      .    -- (,  )   -   (-,       ,   ).

?




   SoTA


   ࠖ   ,       :

 (, ,   -      ,   ,   ,    ).

  (     )

   蠖 , , ).

   (   ,   / ,  堖      ,      )

  (  ,      -      , -    ,  -.        !    ,  ,  ,    , , robotic process automation,RPA[45 - https://en.wikipedia.org/wiki/Robotic_process_automation (https://en.wikipedia.org/wiki/Robotic_process_automation)])

  (      ,    ,      ,  ,           ).

   ,        .



   :    (-  , - )  (  ) ,   . ,      .       ,     AI ⠖ ,      ,  AI 蠫,     . Ѡ   :  /,         ,         .

           ,    .   /pipeline (,    DevOps/SRE/internal development platform ,    )       ,         (,  ,   ,    ).         :         ,   (      ,    ).        ⠖      (    ,    ,    ),    ,   .

     ,           ,             .          ,  ⠫      ,   .      -  ,   .      /one source oftruth (   )     ( )       -.           .

 :  (    )  (   ).    ,     ,         . Ƞ    (organizational change management, ,   ).  :  ,     (  )   .

  - (       ?)    HR (      HR Yva[46 -        https://www.visier.com (https://www.visier.com/),   :   ,  ,    . Ƞ    ,    .]




  .


   .

   ,     (https://www.litres.ru/pages/biblio_book/?art=68994820)  .

      Visa, MasterCard, Maestro,    ,   ,     ,  PayPal, WebMoney, ., QIWI ,       .



notes








1


https://system-school.ru/engineering (https://system-school.ru/engineering)




2


https://system-school.ru/sms (https://system-school.ru/sms)




3


https://ailev.livejournal.com/1583706.html (https://ailev.livejournal.com/1583706.html)




4


https://system-school.ru/open-endedness (https://system-school.ru/open-endedness)




5


https://system-school.ru/ (https://system-school.ru/)




6


https://en.wikipedia.org/wiki/Systems_management (https://en.wikipedia.org/wiki/Systems_management)




7


https://en.wikipedia.org/wiki/Praxeology (https://en.wikipedia.org/wiki/Praxeology)




8


https://system-school.ru/open-endedness (https://system-school.ru/open-endedness)




9


https://corporatefinanceinstitute.com/resources/careers/soft-skills/management-theories/ (https://corporatefinanceinstitute.com/resources/careers/soft-skills/management-theories/),https://www.indeed.com/career-advice/career-development/types-of-management-theories (https://www.indeed.com/career-advice/career-development/types-of-management-theories)




10


https://en.wikipedia.org/wiki/Master_of_Business_Administration (https://en.wikipedia.org/wiki/Master_of_Business_Administration)




11


https://mintzberg.org/ (https://mintzberg.org/)




12


https://www.mcgill.ca/desautels/programs/international-masters-health-leadership (https://www.mcgill.ca/desautels/programs/international-masters-health-leadership), https://impm.org/ (https://impm.org/), https://coachingourselves.com/ (https://coachingourselves.com/) Henry Mintzberg    ,  ,    MBA.




13


https://en.wikipedia.org/wiki/Organization_development (https://en.wikipedia.org/wiki/Organization_development)




14


https://en.wikipedia.org/wiki/Operations_management (https://en.wikipedia.org/wiki/Operations_management)




15


https://en.wikipedia.org/wiki/Engineering_management (https://en.wikipedia.org/wiki/Engineering_management)




16


https://www.mempc.org/ (https://www.mempc.org/)




17


https://asem.org/ (https://asem.org/)




18


https://en.wikipedia.org/wiki/Organizational_engineering (https://en.wikipedia.org/wiki/Organizational_engineering)




19


http://www.oeinstitute.org/ (http://www.oeinstitute.org/)




20


https://www.smartcapitalmind.com/what-is-business-engineering.htm (https://www.smartcapitalmind.com/what-is-business-engineering.htm),https://fourweekmba.com/business-engineer/ (https://fourweekmba.com/business-engineer/)




21


https://en.wikipedia.org/wiki/Business_model (https://en.wikipedia.org/wiki/Business_model)




22


    :https://studme.org/226132/informatika/biznes_inzhiniring (https://studme.org/226132/informatika/biznes_inzhiniring)




23


http://bigc.ru/about/manifest/ (http://bigc.ru/about/manifest/)




24


https://en.wikipedia.org/wiki/Business_analysis (https://en.wikipedia.org/wiki/Business_analysis)




25


https://www.iiba.org/ (https://www.iiba.org/)




26


https://www.iiba.org/career-resources/a-business-analysis-professionals-foundation-for-success/babok/ (https://www.iiba.org/career-resources/a-business-analysis-professionals-foundation-for-success/babok/)




27


https://en.wikipedia.org/wiki/Enterprise_engineering (https://en.wikipedia.org/wiki/Enterprise_engineering)




28


https://ru.wikipedia.org/wiki/ (https://ru.wikipedia.org/wiki/%D0%9F%D1%80%D0%B0%D0%BA%D1%81%D0%B5%D0%BE%D0%BB%D0%BE%D0%B3%D0%B8%D1%8F)




29


https://plato.stanford.edu/entries/rationalism-empiricism/ (https://plato.stanford.edu/entries/rationalism-empiricism/)




30


https://system-school.ru/uptodate (https://system-school.ru/uptodate)




31


-2022:https://ailev.livejournal.com/1619025.html (https://ailev.livejournal.com/1619025.html)




32


https://www.investopedia.com/terms/e/environmental-social-and-governance-esg-criteria.asp (https://www.investopedia.com/terms/e/environmental-social-and-governance-esg-criteria.asp)




33


https://ru.wikipedia.org/wiki/_ (https://ru.wikipedia.org/wiki/%D0%9F%D1%80%D0%B0%D0%B2%D0%BE%D0%B2%D0%BE%D0%B9_%D0%BF%D0%BE%D0%B7%D0%B8%D1%82%D0%B8%D0%B2%D0%B8%D0%B7%D0%BC)




34


https://ifs-institute.com/ (https://ifs-institute.com/)




35


https://humanitec.com/blog/what-developer-self-service-shouldnt-look-like (https://humanitec.com/blog/what-developer-self-service-shouldnt-look-like)




36


,  platform engineering  DevOps SRE  :        ࠖhttps://thenewstack.io/how-is-platform-engineering-different-from-devops-and-sre/ (https://thenewstack.io/how-is-platform-engineering-different-from-devops-and-sre/)




37


https://ic.pics.livejournal.com/ailev/696279/212554/212554_original.png (https://ic.pics.livejournal.com/ailev/696279/212554/212554_original.png)




38


 . graphml    yEd




39


https://en.wikipedia.org/wiki/Break-even (https://en.wikipedia.org/wiki/Break-even)




40


https://www.toptal.com/project-managers/agile/what-is-an-agile-coach (https://www.toptal.com/project-managers/agile/what-is-an-agile-coach)




41


https://americanstaffing.net/staffing-industry/what-staffing-firms-do/ (https://americanstaffing.net/staffing-industry/what-staffing-firms-do/)




42


https://www.youtube.com/watch?v=RszF-Kl4-f4 (https://www.youtube.com/watch?v=RszF-Kl4-f4)




43


https://www.embroker.com/blog/cofounder-conflict-guide/ (https://www.embroker.com/blog/cofounder-conflict-guide/)




44


https://www.marketwatch.com/articles/tesla-ceo-elon-musk-51637708903 (https://www.marketwatch.com/articles/tesla-ceo-elon-musk-51637708903)




45


https://en.wikipedia.org/wiki/Robotic_process_automation (https://en.wikipedia.org/wiki/Robotic_process_automation)




46


       https://www.visier.com (https://www.visier.com/),   :   ,  ,    . Ƞ    ,    .


